March Madness Was Milestone For Live Sports Via Mobile Video

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March Madness Was Milestone For Live Sports Via Mobile

March Madness Was Milestone For Live Sports Via Mobile

Tags: Live Sports Via Mobile,beet.tv,BeetTV,Broadcast Sports on Mobile,Live Sports,Live Video Consumption,march madness,Michael Adamson,mobile apps,Mobile Sports Video,mobile video,Mobile Video Production,Online Sports,paidcontent,Streaming Sports,Turner Sports

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Consumption of live video of the March Madness on the iPad was "amazing," says Turner Sports VP Michael Adamson, marking a milestone for live sports distribution, he tells Beet.TV in this interview. Live video on mobile is far more functional via Apps and not via the mobile Web, which is not yet ready in the country, he says. We spoke last week at the paidContent mobile conference where Adamson was a speaker.

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