Small Business Stories - Carol Ross
Description
Meet Aspiring Entreprenuers and listen to their small business success story. In this episode: learn more about Carol Ross.
Transcript
Alex Fees: I'm Alex Fees on sbtv.com. We are coming to you from Denver, Colorado, site of Michael Gerber business conference. Michael Gerber, the small business guru. The title of the conference is Exploring the E-Myth and joining me here now is Carol Ross. Carol is the, what are you, the founder or President?
Carol Ross: The President.
Alex Fees: The President of Carol Ross and Associates out of Louisville?
Carol Ross: Yes.
Alex Fees: Not Louisville?
Carol Ross: No it's Louisville.
Alex Fees: Louisville, Colorado.
Carol Ross: Yeah.
Alex Fees: Carol, before we talked about you let me quote Michael Gerber from this morning sessions. He has said a couple of things. I want to send the extraordinary thing on this is that you do not have to know anything but you have to be interested in finding out Gerber maintains it’s selling as a system. Another thing that Gerber points out to all of us he says “The difference between you and me are between him and us is that he never stopped looking for himself”. Carol is that been your experience?
Carol Ross: I love that, yeah, actually I think this is a bomb as you actually grow yourself. So, one of the things I love about being a business owner is that I'm always growing, I never get stagnant and it's always evolving with me.
Alex Fees: Let’s talk about Carol Ross and Associates in Louisville, Colorado. What is that? What kind of business you have?
Carol Ross: I do a couple of different things, I do coaching executive coaching.
Alex Fees: Okay.
Carol Ross: And team development consultant for companies but I also do career coaching for individuals. And I really love to work with analytical, intelligent thinkers who wanted to become more creative. So, people who are interested in using both sides of their brain.
Alex Fees: Okay, Carol what’s new in the world of executive coaching these days?
Carol Ross: I don’t think there is much new actually.
Alex Fees: All right.
Carol Ross: I think most people are so struggling with the same problems.
Alex Fees: Oh, yeah.
Carol Ross: Too much to do, too much information and the changes are coming through quickly. So, I think it's all those things are contributing to executives who aren’t working as efficiently as they could.
Alex Fees: Yeah.
Carol Ross: Yeah.
Alex Fees: Carol, what do you think sets your company? What sets Carol Ross and Associates apart from your competitors?
Carol Ross: A couple of different things. One is I do bring both sides of the brain so that my coaching—I'm a former engineer—engineer and now I'm using a lot more of my creativity and intuition in coaching others. So, I bring both sides that really maximize these human gifts and potential.
Alex Fees: I would think that executives in particular they come from the engineer side. Don’t they or not?
Carol Ross: A lot of them do but not all, so I have clients who are bankers, who are financial people, who are sales people. So, it doesn’t necessarily mean that I worked only with engineers, yeah.
Alex Fees: All right, Carol where are your clients? How widespread is your company?
Carol Ross: My clients are all over the country actually.
Alex Fees: Really.
Carol Ross: Yeah, and coaching actually happens over the phone quite a bit more than people think. So and I have clients that I have never met in person. So, that’s how widespread it is.
Alex Fees: What about your Michael Gerber experience, is his philosophies new to you?
Carol Ross: I don’t think they're new but we all have to be reminded of what we have forgotten or left aside in the day to day work. And what I love about his evolution from the E-Myth to awakening the entrepreneur is he really is bringing in the right brain of the—the right side of the brain.
Alex Fees: Right.
Carol Ross: He talked about feeling that you have to feel it first and that so can grow it with the part that we leave out so often in the business.
Alex Fees: And that is probably also the part of the right brain part it's that you were utilizing in your company and executive coaching that as I said I'm guessing is not a part of the industry.
Carol Ross: Yeah, yeah, and you know I have clients who loved—I bring like pictures for them to start looking at to connect with business problems that their facing. So, the use of metaphor and stories is all the right brain thinking and it's so powerful and under utilized in business. So, that’s that an example of using the right brain enthusiast.
Alex Fees: All right Carol—a website where can people go to know more information about Carol Ross and Associates.
Carol Ross: Its www.carolrossandassociates.com.
Alex Fess: Altogether.
Carol Ross: Altogether a-n-d, I spelled out so carolrossandassociates.com.
Alex Fees: All right good deal Carol, thank you very much. I appreciate you being here in sbtv.com.
Carol Ross: Thank you.
Alex Fees: She is Carol Ross, Carol Ross and Associates. I'm Alex Fees on sbtv.com, small business like hers are only business.
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