Small Business Stories - Danica Patrick

Description

Meet Indy race car driver Danica Patrick,Who helps market indy cars.

Transcript
Danica Patrick: There's a tremendous amount of emphasis on team work and working together and friendship. Alex Fees: That's the new race car driver Danica Patrick on XM Satellite Radio, and that's Patrick's Indy Race car. After three years behind the wheel, one of the biggest names in open wheel racing, spoke to sbtv.com about her association with SEMA. Danica Patrick: As someone that is involved in a sport that revolves around sponsors and around marketing and around products and branding, I think that a show like SEMA, especially in the automotive world is absolutely where you have to be, you are here for your sponsors, you are to promote, you are here to keep things going and not only do you care for people that you know and people that you are already associated with but the opportunities are endless at a place like this. Alex Fees: The XM Satellite Radio interview with Danica Patrick turned into a lesson on marketing and promotion. When the President of the Indy Racing League started emphasizing the four things. They believe give them an advantage over other types of auto racing. Terry Angstadt says these are the advantages of Indy. It is the fastest, features innovation and technology with high tech cars, offers diversity of drivers or driversity. An Indy car racing is green. Angstadt says, no other racing format is running on pure grade, 100% ethanol. Terry Angstadt: It's critical and you know business, I mean, it's all about frequency and messaging. So you don't want to jump around, you want to find what those attributes are and really hit the frequency. Alex Fees: And speaking of diversity, how about featuring, a well spoken attractive women, as one of the premiere driver. Terry Anstadt: Clearly, she does not shy away from the fact that she is beautiful young women. So that does work to her benefit and ours. Alex Fees: In Las Vegas, at SEMA 2007, I am Alex Fees for sbtv.com.
Related Articles

Small Business Stories - Danica Patrick

Tissot Glam Sport Danica Patrick 2010 Limited Wristwatch

Thank you for sharing such good experience.I also like to write such things in own blog. Our...

The Story Of St Patrick\'S Day

The history of St. Patrick\'s Day, which started out as a Holy Day for the Irish Catholics in the 10th or 11th century, goes all the way back to the late 3rd century when a small boy was born in Roman England by the name of Maewyn....

Patrick Kane Injured

Patrick Kane was injured soon after finding entangled with a stick in his legs that resulted in a heavy and awkward fall into the boards. Patrick Kane is a Robust Hockey Player Patrick Kane left the ice, and he looked as if he could not put fat on his left leg, and news was that he could not return due to a decrease-physique injury. Coach Joel Quenneville, said he could possibly be out in some time and that offers us hope that Patrick has only suffered a small sprain rather than ......

Celebrating St. Patrick's Day

St. Patrick's Day was established as a way to recognize Saint Patrick, the patron saint of Ireland. Originally a religious holiday, it is now practiced on March 17th by many people throughout the world with food, drink and all things green....

Tips For Your Own Small Business Success Stories

With the economy slowly picking up, it is the best time to start your own small business. People are starting to gain their purchasing power and trying new products and services again and they are open to new ones as well....

Stories Of Successful Entrepreneurs...could Yours Be The Next Great Small Business Success Story?

A lot of people have a lot of great ideas, and these are ideas they could use to start their own successful businesses. Unfortunately, most of the people who have these great ideas do not take advantage of them, and eventually, someone else comes up with the same idea. Many people are just too afraid to take the chance....

Danica Patrick Horoscope

Introduction of Danica Patrick Danica Sue Patrick is an American auto racing driver, currently competing in the IndyCar Series and the NASCAR Nationwide Series, as well as a model and advertising spo......

Small Business Success Stories

These days, you can find many small business success stories that abound the internet and specialized magazines. In the current economy, many people open home based businesses that bring them great fi......

St Patrick's Day Party and Decor Ideas

St. Patrick's Day is March 17th; how are you planning to celebrate it this year? Even if you don't typically have a party, you can celebrate with home decor or having a small get-together with friends and family this year....

Saint Patrick’s Day across the Globe

Saint Patrick’s Day is an annual holiday which is celebrated on 17 March. The holiday is named after Saint Patrick, the most commonly recognized of the patron saints of Ireland. The color blue (green...